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Pricing Psychology and Selling your Home

Have you ever seen a product at a store and thought, “Whoa. That price is outrageously high. It’s just not worth it!” Conversely, you might have also reacted to another product with, “That’s awfully cheap. The quality must not be good.”Welcome to the psychology of pricing! According to research, people tend ...

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How to Make your Home “Picture Perfect” for Viewings

Have you ever had a formal photo shoot? Perhaps you’ve had one for work or arranged one for your family. If so, chances are you dressed up and made yourself look your best. That’s the right mindset to be in when selling your home too. You want to make every room ...

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All Time Low for Mortgage Rates

“Mortgage rates have hit another record low due to a late summer slowdown in the economic recovery,” said Sam Khater, Freddie Mac’s Chief Economist. “These low rates have ignited robust purchase demand activity, which is up twenty-five percent from a year ago and has been growing at double digit rates ...

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Will Home Prices Drop Due To A Coronavirus Recession?

While none of us have a crystal ball - here are some key highlights to remember: Many economists agree that the U.S. is entering a recession. The coronavirus has caused a global economic slowdown. But home prices don’t always drop during a recession. Home prices in the U.S. might just ...

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